Apple to announce streaming service later today...and it will not include Netflix
- 8 months ago
Apple Inc. will shift its business further toward the services side as of today with announcements being made from the Cupertino HQ in California.
Rumour has it that Apple will charge for the service, contrary to a September report that said it would be offered free to users of Apple devices, however the exact price of the service has not been revealed.
Although Apple staff have reportedly been calling the service a Netflix-killer, preliminary details make it sound more like a cable-killer, with the ability to subscribe to other streaming providers with a single click, making the process easier for consumers.
Apple will offer subscriptions to channels such as HBO, Showtime and Starz for $9.99 a month each, but it will not include Netflix.
It will boost its third-party channel offerings with a stable of dozens of original TV series from creators such as J.J. Abrams and Reese Witherspoon, it will also break with its standard practice and offer its streaming service through third-party devices, such as Roku streaming sticks and smart TVs.
Many analysts have a bullish outlook for the tech giant as of last week the company’s stock surged to a 4-month high.
Source: Smart Trend Team